Tracking and CRM so every lead counts
GA4, Google Tag Manager, conversion tracking and CRM automation, so every lead is counted, followed up and tied to the campaign that brought it in.
- GA4 and Google Tag Manager
- Meta pixel and Conversions API
- GoHighLevel automation
- Founded in 2020
- One dedicated contact, a team of specialists
- Tracking set up before budgets go up
- Month-to-month, 30 days’ notice
IF IT ISN’T TRACKED, YOU’RE GUESSING
Broken tracking is one of the most common problems we find in new accounts. Ads optimize toward page views instead of enquiries, the same lead is counted twice, phone calls aren’t counted at all, and nobody can say which campaign produced last month’s customers.
We set up and test tracking for the actions that matter to your business: calls, forms, bookings, purchases and qualified leads. Those conversions go to Google Ads and Meta so their bidding works toward real results, and to GA4 so you can see the whole picture.
Then we connect leads to your CRM with automatic follow-up, so every enquiry gets a quick first reply and your team can see each lead’s source and status.
WHAT’S INCLUDED
GA4 and Google Tag Manager
A clean Tag Manager container and GA4 events for the actions that matter, tested before launch.
Google Ads conversions
Calls, forms, bookings and purchases imported as conversions, with values where they help bidding.
Meta pixel and Conversions API
Events sent from the server as well as the browser, so Meta reports and optimizes on real leads and sales.
Call tracking
Calls from ads and your website tracked to their source, so phone leads don’t disappear from reports.
CRM setup and automation
GoHighLevel pipelines, lead routing, and automatic emails and texts for new enquiries.
Live dashboards
Spend, leads and revenue in one place, on a dashboard we build for your business.
See Marketing BoardHOW WE SET IT UP
Tracking audit
We check what’s tracked today, what’s missing and what’s counted twice.
Plan the events
We agree which actions count as leads or sales, and what each is worth.
Build and test
Tags, conversions and CRM connections set up and tested with test submissions.
Keep it working
Tracking checked every month and fixed when forms, sites or platforms change.
TRACKING WORK
Dental Clinic: Tracking & Google Ads
Rebuilt call, form and booking tracking, pointed every booking button to online scheduling, and manages local Google Ads.
Healthcare · California
Relationship Coach: Meta Ads
Meta ads for paid online workshops, plus tracking that reports each sale back to Meta.
Coaching · Australia
First Aid Training: Tracking & Meta Ads
Rebuilt conversion tracking, then launched Meta campaigns for a new training location.
Training · British ColumbiaCOMMON QUESTIONS
What is conversion tracking?
It records when a visitor does something valuable, like calling, filling in a form or booking, and tells Google Ads, Meta and GA4 which ad or channel led to it. Without it, ad platforms optimize for the wrong things.
Do you use Google Tag Manager?
Yes. We manage tags in Google Tag Manager so changes are documented and can be tested before they go live.
What is the Meta Conversions API?
It sends events like leads and purchases to Meta from a server as well as from the browser, which helps when browsers or ad blockers stop the pixel.
Which CRMs do you work with?
Most often GoHighLevel, plus other CRMs your team already uses. We connect your forms and calls so every lead lands in one place.
Can you fix tracking someone else set up?
Yes. Many projects start with an audit of existing tracking, and we fix what’s broken instead of starting over where we can.
Is there a long-term contract?
No. It’s month-to-month, and you can cancel with 30 days’ notice.
LET’S SEE IF WE’RE THE RIGHT TEAM
Tell us which ad accounts, website and CRM you use. We’ll tell you what to check first.
- 30 minutes, no pitch deck
- We look at what you run today and what isn’t working
- A plain answer on whether we’re the right team for it
Thanks. We’ll reply within 24 hours on business days.
